This post was originally published on Instagram.

They don’t need to be big and scary!

A marketing funnel, in its simplest form is about the journey someone takes from not knowing who you are, to buying something from you.

(AND then becoming a loyal customer after that (the bit everyone seems to forget!))

If you’ve sold ANY THING, then you have a funnel.

But if you’re not sure what that looks like, how people have found going on that journey, then how can you replicate it and make more sales, easily?

Because we need different information at different stages, right?

What you need to tell me to get me to KNOW your business is very different to what you need to be telling me when I’m hovering over that checkout button, but something is almost stopping me.

————

If it’s not something you’ve thought about, that’s okay!

We don’t know what we don’t know.

However, in order to work smarter, not harder, it’s maybe worth thinking about.

And all the little bits and bobs that fit in to each of those sections – THAT’S what we’ll be working through during The Ecommerce Accelerator.

If you want more tips on funnels and marketing at different stages of the buyers journey, sign up to my emails by completing the form below! ✌🏻

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